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How to use shared blocks in email templates

A shared block keeps the parts every email has in common identical: your logo header, your footer, a signature. The rest of each template, such as the cover picture, the words and the button, stays that email's own content.

  1. 1
    Save a block as shared

    Open an email template, click the block you want to reuse, and press Save as shared block under its settings. Give it a name, such as Header, and press Save.

  2. 2
    Add it to another template

    In any template, open the Shared blocks group at the bottom of the blocks list and click it, or drag it onto the email. A shared block has a dashed outline on the canvas.

  3. 3
    Change it everywhere

    Click the shared block and change it, on the canvas or in its settings. The panel says how many templates use it. Press Save: every template that uses it shows the new look in its next email.

  4. 4
    Make one copy different

    Press Unlink on a shared block to turn it back into a normal block in this template only. The shared block and the other templates stay as they are.

infoDeleting a shared block never breaks an email. Every template that used it keeps the look it had when it was last saved, as a normal block.
lightbulbBuilding the emails of a flow with Genaya AI? It keeps your shared blocks exactly as they are and puts the words you paste, and a new cover picture, in the rest of each email.

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